What an honor it was to work with Modern Building Inc. on this business promotional film. Modern is one of the leading construction companies in the North State. If you're not into construction, you may not have heard of their name... but if you're from Chico or Northern California even, you've definitely heard of some of the buildings they have have built from scratch. Enloe Hospital, Chico High School, Tri Counties Bank Operations Center to name a few. One of our favorites they've constructed is the Sierra Nevada Brewery here in Chico, they are also currently working on the one going up on the East Coast in North Carolina!
What was really special about creating this business promotional film was truly getting to know this company for who they are. To do this we went around and interviewed TONS of people, from the CEO's and presidents, to the construction workers, project managers and former/current clients. With hours and hours worth of interviews we listened through and pulled the snippets you hear to create the story below. What was really incredible to see was how four distinct themes emerged in almost every interview we did. They were "Family", "Community Involvement", "Challenge", and "Innovation" and we believe those four categories describe Modern Building Inc. so well!
They are innovative and cutting-edge in their construction methods, they take on big challenges and are always able to achieve their goals. Modern has a small family oriented feel, with heavy involvement in the Chico and surrounding communities.
When we interviewed all these Modern team members separately, with no preparation or giving them the questions early, it was amazing to see how everyone's description of Modern just fit perfectly with those four attributes. Each member of the Modern Building team loves what they do and does it so well, they know Modern's vision and work hard to continue to perform at such a high level.
Capturing all of this in this business video production was such a pleasure for us. We love being able to tell the stories of businesses like these who are doing such great work in our community! Enjoy the promotional film by clicking below, "The Greatest Modern Story Ever Told".